The biggest obstacle to compelling and profitable interactive mobile video services is bandwidth; high-quality video still requires far more bandwidth than cellular networks can economically support for any significant number of users. Today’s standard video technologies have evolved primarily to meet the requirements of the broadcast industry, where complex, expensive, and power-hungry studio encoding can be utilized to create highly-compressed master copies that are then broadcast one-way, using spectrum that is essentially free to the user, for playback using inexpensive consumer devices.
Given the severe battery and processing power restrictions, only “stripped down” versions of standard broadcast industry video processing ICs are integrated in today’s mobile devices, yet they confront performance challenges far more stringent than the studio, broadcast, cinema, camcorder, and one-way streaming environments for which they were designed.
As a result, today’s mobile user experience is at best marginal, yet still requires handsets and infrastructure that are far too expensive, power-hungry, and bandwidth-intensive
to support commercially viable real-time, 2-way, interactive mobile video services. Mobile operators, handset and infrastructure manufacturers, and other video service providers have been left struggling to develop and deploy real-time video services that can provide both a compelling user experience and a profitable business case, even with today’s fastest and most efficient 4G devices and networks.
Droplet is the first and only company to build and integrate, from the ground up, the core video processing technologies, the device (handset and PC) applications, and the end-to-end service platform that are needed to make real-time interactive mobile video services commercially viable… and to do it all in software.
The result is Droplet’s Interactive Video Service Platform (IVSP), the first and only all-software, end-to-end video service platform that enables high-quality, low-bandwidth, real-time two-way and multi-party video using mobile devices and networks.
Droplet’s IVSP is the first and only all-software, end-to-end video service platform that addresses the challenges of deploying real-time mobile video services whose overall costs (bandwidth, infrastructure, and devices) do not exceed the revenues that can be generated from these services: